Privacy Policy

VeeDee is a creative automation service specialising in the production of personalised, localised, and platform-specific video advertising assets at scale.

VeeDee is currently operated personally by its founder. Where a registered business entity is responsible for a particular service or processing activity, the relevant entity should be identified accordingly.

For the purposes of applicable data protection legislation, the data controller is the person or organisation that determines why and how personal information is processed.

If you have questions about this Privacy Policy or wish to exercise your privacy rights, you can contact us using the details above.

This Privacy Policy applies to personal information processed through:

• The VeeDee website and its public pages.
• The VeeDee campaign cost calculator.
• The VeeDee community forum.
• Contact forms and business enquiries.
• Email and other communications with VeeDee.
• Website analytics, cookies, and similar technologies.
• Technical systems used to host, secure, and maintain our services.

This policy also explains how third-party service providers may process personal information when they support our website and services.

External websites and platforms linked from VeeDee operate under their own privacy policies and terms.

The information we collect depends on how you interact with VeeDee.

3.1 Information You Provide Directly

When you contact us, create a forum account, or otherwise communicate with VeeDee, you may provide:

• Your name or username.
• Your email address.
• Company name and professional contact information.
• Messages, enquiries, and correspondence.
• Project requirements and production-related information.
• Information included in attachments or uploaded files.
• Information voluntarily provided in your profile or forum contributions.

You are responsible for ensuring that information you submit is appropriate to share and that you have the necessary rights to any files or other content you upload.

Please avoid submitting sensitive personal information unless it is genuinely necessary and there is an appropriate reason to do so.

3.2 Technical Information

When you visit our website, certain technical information may be processed automatically by our hosting, security, and analytics systems.

Depending on the service and its configuration, this may include:

• Internet Protocol (IP) addresses.
• Browser type and version.
• Operating system and device information.
• Requested pages and resources.
• Dates and times of requests.
• Referring pages or websites.
• Error reports and diagnostic information.
• Security events, failed login attempts, and information used to detect abuse.

Some of this information may constitute personal data under applicable privacy legislation.

We use technical information where necessary to deliver our services, troubleshoot problems, protect our website, prevent abuse, and understand website performance.

3.3 Information Collected Through the Community Forum

When you register for or use the VeeDee forum, we may process:

• Your username and email address.
• Your account credentials and authentication information.
• Profile details you choose to provide.
• Forum posts, replies, and private messages.
• Notes and other content you save within the forum.
• Files and attachments you upload.
• Account creation and login information.
• Moderation records and information related to forum security.
• Technical information used to prevent spam, unauthorised access, and abuse.

Passwords should be protected using appropriate password-hashing practices rather than stored in readable form.

The forum uses security features that may include anti-spam tools, CAPTCHA, and two-factor authentication. The operation of these features may involve the processing of technical information by VeeDee or relevant service providers.

3.4 Information Collected Through Contact Forms

If you contact us through a form on our website, we may collect the information you submit, including your name, email address, company details, message, and any information included in attachments.

Our website contact form is provided through Formspree. Information submitted through the form is transmitted to the relevant service provider and delivered to us so that we can respond to your enquiry.

Formspree may process information in accordance with its own privacy documentation and the applicable terms governing its services.

You can also contact VeeDee directly by email or through external communication platforms. Information submitted through those channels may be processed by the relevant email or platform provider.

3.5 Information We Do Not Intentionally Collect

We do not intentionally request sensitive personal information, such as health information, political opinions, religious beliefs, or other special categories of personal data, through our ordinary website services.

Please do not submit such information unless it is necessary for a specific purpose and there is an appropriate legal basis for processing it.

The VeeDee campaign cost calculator helps marketing teams estimate video production costs and explore the potential benefits of creative automation.

Depending on the options selected, users may enter information such as:

• Monthly advertising asset volumes.
• Advertising platforms and video formats.
• Aspect ratios and output dimensions.
• Languages and localisation requirements.
• Estimated production and review time.
• Revision requirements.
• Salary, overhead, or agency cost assumptions.

4.1 Browser-Based Processing

The calculator is designed to process its calculations within your browser.

The information entered into the calculator is processed locally to generate estimates. VeeDee does not intentionally receive calculator inputs on its server as part of the calculation process.

Calculator inputs and related information may be retained in your browser where required for features such as saving or restoring your work. Such information may be removed through the browser's storage or site-data controls.

This description applies to the calculator's own processing. It does not mean that the website, hosting provider, or security systems cannot process separate technical information when you access the page.

4.2 Saving, Sharing, and Exporting Results

The calculator may allow you to save or share an estimate using a unique link or export it as a PDF.

If you create or share a link, information encoded in that link may be accessible to anyone who obtains it, depending on how the link is implemented.

If you export a PDF, the resulting file is saved or handled according to your browser, device, and chosen destination.

You are responsible for deciding whether to share a calculator link or PDF and for ensuring that it does not contain information you wish to keep private.

We recommend avoiding real client-confidential figures, personal salary details, or commercially sensitive information in shared estimates unless you are comfortable with the resulting disclosure.

Sharing calculator estimates

When you create a shareable calculator link, the URL may contain the values entered into the calculator so that the estimate can be restored in another browser or shared with another person.

Anyone who obtains a link containing these values may be able to view the associated estimate. You should therefore review the information included in a link before sharing it.

VeeDee intends to display a warning before a user shares a calculator estimate, reminding them that the link may contain the values they entered.

PDF exports may also contain the information included in the estimate. Please review the contents of a PDF before sending it to another person.

The calculator is designed to process calculations within your browser. Creating or sharing a link or PDF does not necessarily mean that the underlying values are transmitted to VeeDee's servers, but the information may become accessible to anyone with whom you share it.

4.3 Calculator Analytics

Where analytics is enabled, the website may record general interactions with the calculator to understand how the feature is used and improve its functionality.

We aim to avoid transmitting the actual values entered into the calculator through analytics events.

If this behaviour changes, we will update this policy as appropriate and establish a suitable legal basis for any additional processing.

VeeDee uses a limited number of cookies and browser storage mechanisms to support essential website functionality, forum authentication, security, and website analytics.

We aim to minimise tracking and avoid collecting unnecessary personal information.

5.1 Essential Cookies

Some cookies are necessary for the website and community forum to function correctly. Depending on the page and your interactions, these may support login sessions, authentication, security, and user preferences.

The MyBB forum may use the following cookies:

• collapsed: Stores preferences relating to collapsed or expanded forum sections.
• loginattempts: Supports login-attempt handling or related security functionality.
• mybb[lastactive]: Stores information about the user's last activity.
• mybb[lastvisit]: Stores information about the user's previous visit.
• mybbuser: Supports user authentication and login functionality.
• sid: Used for session-related functionality.
• acploginattempts: Supports administrative login-attempt handling.
• adminsid: Supports administrative session functionality.

The exact purpose and lifetime of individual cookies may depend on the MyBB version, configuration, and enabled extensions.

Some administrative cookies may be set only when authorised administrators access the relevant areas of the forum. These cookies are not all necessarily set for every visitor.

5.2 Matomo Analytics

VeeDee uses Matomo Analytics to understand website usage and improve the website and its services.

Our Matomo installation is hosted within the VeeDee website environment and is configured not to use cookies for visitor tracking.

Matomo is configured to:

• Anonymise IP addresses by masking two bytes of the IP address.
• Use anonymised IP addresses when enriching visits with location information.
• Avoid collecting user IDs or other Matomo user-identification IDs.
• Operate without cookie-based visitor tracking.

Matomo may still process technical information about website visits, such as visited pages, timestamps, referral information, browser and device characteristics, and interactions with website features.

The absence of analytics cookies does not mean that no analytics information is collected. Matomo processes visit information to produce website usage statistics.

5.3 Analytics Data Retention

Our current Matomo configuration retains raw visit and action data for 12 months. Aggregated analytics reports are also retained for 12 months.

After the applicable retention period, the relevant information is deleted according to the analytics retention configuration.

These periods apply to the Matomo analytics data described above. They do not automatically apply to server logs, forum records, contact enquiries, or information held by other service providers, which may have separate retention periods.

5.4 Managing Cookies and Tracking Preferences

Because Matomo is configured without cookie-based visitor tracking, it does not rely on analytics cookies to recognise returning visitors.

The forum may still use cookies necessary for login sessions, security, and other functionality.

You can manage or delete cookies through your browser settings. However, deleting or blocking essential forum cookies may affect login sessions or other website features.

Where our website provides a consent mechanism, the options presented will reflect the relevant tracking technologies and the requirements of applicable law.

Browser-based Do Not Track signals are handled according to the configuration of the relevant service.

5.5 Browser Storage

The campaign cost calculator may use browser storage to retain information locally or support saving and restoring estimates.

Such information may remain on your device until it is overwritten, removed by the relevant feature, or deleted through your browser's storage controls.

Browser storage is distinct from server-side storage, although applicable privacy and electronic communications laws may cover its use.

We process personal information for the following purposes:

Operating our website and services

To deliver website content, provide the calculator and forum, maintain accounts, and support requested functionality.

Responding to enquiries

To respond to contact forms, emails, business enquiries, and requests for information about VeeDee's services.

Managing business relationships

To discuss potential projects, prepare proposals, communicate with clients, and manage contractual or pre-contractual relationships.

Operating the community forum

To manage registrations, authenticate users, support discussions, maintain saved content, and administer community features.

Maintaining security

To prevent spam, detect suspicious activity, protect accounts, investigate abuse, and safeguard our infrastructure.

Improving website performance

To understand how visitors use our website, identify technical issues, and improve our content and services through appropriately configured analytics.

Complying with legal obligations

To meet applicable legal requirements, respond to lawful requests, establish or defend legal claims, and protect our legitimate rights.

We do not intend to use calculator inputs for advertising profiling or behavioural advertising.

We do not sell personal information as a commercial product.

Where the GDPR applies, we process personal data only where an appropriate legal basis exists.

Depending on the circumstances, these legal bases may include:

Consent

We may rely on consent for optional cookies, analytics, or other activities where consent is legally required.

You may withdraw consent at any time. Withdrawal does not affect the lawfulness of processing that occurred before withdrawal.

Contractual Necessity and Pre-Contractual Steps

We may process information when necessary to take steps at your request before entering into a contract, or to perform a contract with you.

This may include discussing a project, preparing a proposal, or delivering an agreed service.

Legitimate Interests

We may process information where necessary for legitimate interests, provided that those interests are not overridden by your rights and interests.

Depending on the circumstances, these interests may include:

• Maintaining and securing our website.
• Preventing spam and abuse.
• Administering the community forum.
• Responding to relevant business enquiries.
• Improving our services.
• Establishing, exercising, or defending legal claims.

Where required, we assess whether the processing is necessary and proportionate and whether additional safeguards are appropriate.

Legal Obligations

We may process or retain information when necessary to comply with applicable laws and legal obligations.

The legal basis depends on the particular activity. We do not assume that one legal basis applies to every service or processing purpose.

The VeeDee forum allows registered users to participate in discussions and use available community features.

8.1 Public Posts and Profiles

Forum threads, replies, usernames, and other information you choose to publish may be visible to other users and visitors.

Depending on the forum's configuration, publicly accessible content may be indexed by search engines, copied, quoted, or redistributed by other people.

Please consider carefully what you publish.

8.2 Private Messages and Saved Notes

The forum may provide private messaging and note-taking features.

Private messages and saved notes are intended to support user communication and personal organisation. However, users should not treat any online service as an absolute guarantee of confidentiality.

Access may be necessary for authorised administration, security investigations, troubleshooting, or compliance with applicable legal obligations.

8.3 File Uploads

Registered users may be able to upload small files or attachments.

Uploaded files may be stored on the systems supporting the forum and may be accessible to other users where the relevant feature makes them public.

Do not upload confidential documents, personal information belonging to other people, malicious files, or content you do not have permission to share.

8.4 Account Security

The forum supports security measures such as CAPTCHA, anti-spam protection, and two-factor authentication.

These features help reduce abuse and unauthorised access. Their operation may involve processing technical information, and some features may depend on third-party services.

8.5 Account Deletion and Content Removal

You may contact us to request account deletion or removal of personal information associated with your account.

We will assess such requests under applicable law.

Deleting an account may not automatically remove every public post, quotation, or other contribution. In some cases, content may be retained, anonymised, or treated separately where there is a valid reason to do so.

Where appropriate, we will explain any relevant limitations and handle requests in accordance with applicable legal requirements.

VeeDee relies on external providers to support hosting, security, communications, analytics, and other website functions.

Depending on the service and its configuration, these providers may process personal information on our behalf or for their own purposes.

Namecheap

Namecheap provides hosting and related infrastructure for VeeDee. Hosting services may process technical information, server requests, security logs, and other information necessary to operate and protect the website.

Cloudflare

Cloudflare provides website infrastructure and security-related services, including DNS and traffic proxying where configured. Information processed by these services may include IP addresses, request metadata, and security-related information.

Matomo

Matomo provides website analytics. Our installation is hosted within the VeeDee website environment.

Analytics data is used to understand website usage and improve our services. The exact information processed depends on the configuration of the analytics installation.

Formspree

Formspree processes submissions made through our website contact form and helps deliver those submissions to us. Information submitted through the form may be processed by Formspree as part of this service.

MyBB and Forum Extensions

Our community forum uses MyBB and may use additional extensions or services for security, authentication, anti-spam protection, CAPTCHA, two-factor authentication, and other features. The information processed depends on the particular extension or service enabled.

We aim to use service providers that offer appropriate safeguards for the information they process.

Where required, we establish appropriate contractual arrangements with providers acting as data processors.

Third-party providers may also act as independent controllers for certain processing activities. Their applicable privacy policies and terms govern those activities.

We do not authorise third-party providers to use personal information processed on our behalf for unrelated purposes except where permitted by law or by the applicable contractual arrangements.

Our website may contain links to external websites, social networks, professional platforms, or other online services.

If you follow these links, your interaction with the destination website is governed by that provider's own terms and privacy practices.

VeeDee does not control the privacy practices of external services.

If you contact us through a third-party platform, that platform may process information about your activity and communications independently of VeeDee.

We encourage you to review the privacy information provided by those services.

VeeDee may use infrastructure or service providers that process information in countries other than the country in which you reside or the country in which the website operator is established.

Where applicable data protection legislation restricts international transfers, we will take the required steps to ensure that transfers are lawful.

Depending on the circumstances, safeguards may include an applicable adequacy decision, standard contractual clauses, or another transfer mechanism recognised by applicable law.

The countries involved and the safeguards available depend on the services used and their configurations.

You may contact us for further information about relevant international transfers, subject to applicable legal limitations.

We retain personal information only for as long as necessary for the purposes described in this policy, subject to applicable legal requirements.

Retention periods depend on the type of information, why it was collected, security considerations, and any legal obligations.

Our general approach is as follows:

Technical and security logs

Retained for a period appropriate to website security, troubleshooting, and abuse prevention.

Analytics information

Matomo raw visit and action data are retained for 12 months. Aggregated analytics reports are also retained for 12 months.

Our Matomo configuration is designed to anonymise IP addresses by masking two bytes, use anonymised IP addresses when enriching visits with location information, avoid collecting user IDs, and operate without cookie-based visitor tracking.

After the relevant 12-month retention period, the corresponding analytics data are deleted according to the configured retention settings.

These periods apply to the Matomo analytics installation and do not automatically apply to technical server logs or information processed by other services.

Contact enquiries

Retained for as long as necessary to respond to the enquiry, manage relevant business discussions, and maintain appropriate records.

Client and contractual records

Retained as necessary to manage business relationships, fulfil contractual obligations, and comply with applicable recordkeeping requirements.

Forum accounts

Retained while an account remains active and as otherwise necessary for account administration, security, and legitimate operational or legal purposes.

Forum posts, messages, notes, and attachments

Retained according to the applicable forum functionality, user choices, moderation needs, and legal requirements. Different types of content may be subject to different retention practices.

Calculator information stored in your browser

May remain on your device until it is overwritten, removed by the relevant feature, or deleted through your browser's storage controls.

When information is no longer needed, we will take appropriate steps to delete it, anonymise it where appropriate, or otherwise handle it in accordance with applicable law.

Specific retention periods may vary by service and configuration. Where necessary, we will establish and maintain more detailed retention schedules.

We take reasonable technical and organisational measures to protect personal information against unauthorised access, accidental loss, destruction, alteration, and disclosure.

Depending on the system and the information involved, safeguards may include:

• HTTPS encryption for website connections.
• Access controls and authentication.
• Two-factor authentication for supported accounts.
• Security updates and software maintenance.
• Spam and abuse prevention.
• Restricted administrative access.
• Backups and recovery procedures where configured.
• Monitoring and investigation of suspicious activity.

No website, online service, or method of electronic transmission can be guaranteed to be completely secure.

We therefore cannot guarantee absolute security, but we aim to maintain appropriate safeguards in proportion to the nature of the information and the risks involved.

If a personal data breach occurs, we will assess the incident and take the steps required by applicable law, including notifying affected individuals or relevant authorities where legally required.

Depending on your location and the applicable privacy laws, you may have rights concerning your personal information.

Where the GDPR applies, these rights may include the following.

Right of Access

You may request confirmation of whether we process your personal data and request access to that information.

Right to Rectification

You may request correction of inaccurate personal data or completion of incomplete information.

Right to Erasure

You may request deletion of your personal data where the applicable legal conditions are satisfied.

This right is not absolute. We may need to retain certain information for legal obligations, security purposes, or other lawful reasons.

Right to Restrict Processing

You may request that we restrict certain processing activities in circumstances provided for by law.

Right to Object

You may object to processing based on legitimate interests where the applicable legal conditions are satisfied.

You have an absolute right to object to the processing of your personal data for direct marketing purposes under the GDPR.

Right to Data Portability

Where the legal requirements are satisfied, you may request personal data you provided to us in a structured, commonly used, machine-readable format or request its transmission to another controller where technically feasible.

Right to Withdraw Consent

Where processing is based on consent, you may withdraw that consent at any time.

Withdrawal does not affect processing that lawfully took place before consent was withdrawn.

Right to Complain

You may lodge a complaint with the competent data protection supervisory authority if you believe that your personal data has been processed unlawfully.

The appropriate authority depends on the circumstances and applicable legislation.

How to Exercise Your Rights

To exercise a privacy right or ask a question about your personal information, contact us at:

Email: [email protected]

Please provide enough information for us to understand your request and, where necessary, verify your identity.

We will respond within the period required by applicable law.

We will not unlawfully discriminate against you for exercising your privacy rights.

VeeDee is a professional creative automation service intended primarily for businesses, marketing professionals, and individuals interested in advertising production and creative technology.

Our website and forum are not specifically directed at children.

We do not knowingly seek to collect personal information from children in circumstances where doing so would be unlawful.

If you believe a child has provided personal information to us inappropriately, please contact us so that we can assess the situation and take appropriate action.

The VeeDee campaign cost calculator generates estimates based on information entered by the user.

These calculations are intended to help users evaluate production costs and potential efficiencies. They are estimates rather than guarantees of actual costs, savings, or business outcomes.

The calculator does not make decisions about individuals' legal rights or similarly significant personal matters.

We do not intend to use calculator inputs to create personal advertising profiles.

We may update this Privacy Policy to reflect changes in our services, website functionality, data processing practices, legal obligations, or security measures.

The latest version will be published on this page with an updated revision date.

Where required by applicable law, we will provide additional notice of material changes or obtain consent where necessary.

We encourage visitors and forum members to review this policy periodically.

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about how your information is handled, please contact us.

We will review your enquiry and respond in accordance with applicable data protection requirements.